San Marzano

Available in: North America, Asia Pacific

San Marzano isn’t just a winery—it’s a sun-soaked love letter to Puglia. Nestled in the village of San Marzano di San Giuseppe, this bold southern star flips the script on what you thought you knew about Italian wine. Sure, there’s terroir, tradition, and that oh-so-clean taste, but this place is all about bringing the Mediterranean lifestyle into your glass—with a wink and a splash of rebellion.

From shaking up Primitivo di Manduria’s global image to reinventing rosé with Tramari and turning heads with white wines like Edda, San Marzano is all about challenging expectations while toasting to joy, art, and celebration. Every bottle is a stylish manifesto of modern winemaking rooted in ancient soil, built on respect for the land, and driven by a flair for the experimental. It’s not just about wine—it’s about vibe, identity, and crossing borders (literal and metaphorical).

Did you know?

Perched at the top of the Mediterranean basin, San Marzano’s vineyards sit where east meets west, sun meets sea, and ancient history meets modern style. This crossroads of culture has made Puglia one of the world’s oldest—and most exciting—wine-producing regions.